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attribution    音标拼音: [,ætrɪbj'uʃən]
n. 归因

归因

attribution
n 1: assigning some quality or character to a person or thing;
"the attribution of language to birds"; "the ascription to
me of honors I had not earned" [synonym: {attribution},
{ascription}]
2: assigning to a cause or source; "the attribution of lighting
to an expression of God's wrath"; "he questioned the
attribution of the painting to Picasso" [synonym: {attribution},
{ascription}]


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  • [GA4] Attribution - Analytics Help
    Attribution is the act of assigning credit to different ads, clicks, and factors along a user's path to completing a meaningful action on your website or mobile app Learn more about attribution
  • Get started with attribution - Analytics Help - Google Help
    Attribution is the act of assigning credit for important user actions to different ads, clicks, and factors along the user's path to completing the action An attribution model can be a rule, a set of rules, or a data-driven algorithm that determines how credit is assigned to touchpoints along a user's path to completing important actions
  • Select attribution settings - Analytics Help - Google Help
    Reporting attribution model lets you select the attribution model you want to use to attribute credit in your Google Analytics reports and the reports of any linked Firebase projects Changing the reporting attribution model applies to historical and future data Learn more Get started with attribution
  • Key event attribution models report - Analytics Help
    The key event attribution models report lets you compare key event metrics for different attribution models side-by-side and compare how different attribution models impact the valuation of your marketing channels In the key event attribution models report, you can: Switch between dimensions for various linked products
  • About attribution models - Google Ads Help
    Attribution models let you choose how much credit each ad interaction gets for your conversions Attribution models can give you a better understanding of how your ads perform and can help you optimize across conversion journeys This article describes the various attribution models and how to use them in Google Ads
  • [UA] Overview of Attribution modeling in MCF [Legacy]
    An attribution model is the rule, or set of rules, that determines how credit for sales and conversions is assigned to touchpoints in conversion paths For example, the Last Interaction model in Analytics assigns 100% credit to the final touchpoints (i e , clicks) that immediately precede sales or conversions
  • About attribution reports - Google Ads Help
    An attribution model is the rule, or set of rules, that determines how credit for conversions is assigned to steps on conversion paths Learn more about the "Model comparison" report and how to use attribution models in About attribution models
  • Key events attribution paths report - Analytics Help
    The key event attribution paths report helps you understand the different paths users take to complete key events, such as purchases or form submissions, and how credit is assigned to each touchpoint along those paths It visually represents the user journey and provides a data table with key metrics like touch points, revenue, and time taken for a key event This can include insights such as
  • About data-driven attribution - Google Ads Help
    Data-driven attribution gives credit for conversions based on how people engage with your various ads and decide to become your customers It uses data from your account to determine which keywords, ads, and campaigns have the greatest impact on your business goals
  • License types on YouTube
    Creative Commons Attribution license Creative Commons is a global nonprofit organization that give creators a standardized way to grant someone else permission to use their work You can add a Creative Commons Attribution license to your video if the content is licenseable under the CC BY license Examples include: Your originally created content





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